Today,
the concept of shopping has dramatically changed. More and more people
are buying from online retail stores. This might be due to various
reasons, such as the convenience of buying things from home, saving
valuable time, offering free shipping, providing an easy way for
customers' to compare prices among various online retail stores,
presenting customers' with less product prices when compared to the
products available in physical store, and much more.
Have you ever
purchased any products from an e-commerce store? How often do you
purchase? What are your buying experiences? Are they delivering products
on-time? How is the product quality? Is it good? Does your retail store
offer customer support services? Are they quickly resolving your
complaints and issues after the post-purchase? At a point of time, every
customer, who purchases from an e-commerce store, will come across any
one of these questions.
However, in this technology-driven day and
age, the e-commerce industry is booming and growing rapidly. There are
several industries that are coming up with online retail store ideas to
attract a new stream of digital customers' to their businesses. But how
can your business attract online customers' without having a proper
strategy?
Utilize Customer Relationship Management (CRM) software
to streamline all your online business activities, provide top-quality
tailored customer experiences, as well as effectively manage the retail
customer relationship.
Here are the top benefits for your e-commerce store if you invest in a CRM solution today:
1. Automate Repeated Workflows
Previously,
sales people used to waste their valuable time sending follow-up emails
to clients and customers' instead of focusing on their core sales
operations - selling. Now, you can use CRM system to automate the
repeated work flows such as sending off follow-up emails, as well as
tracking the buyer's online activities.
For example: Your customer
has recently purchased a smart phone from your store. Immediately,
after the purchase you can use CRM system to send an individualized
thank-you e-mail. After a week, you can use your CRM solution to
automatically send a proposal list of smart phone accessories to your
recent smart phone buyer. In addition, you can define an alert system
focusing on customers' who are leaving your online store without
purchasing anything. Use CRM system to track your lost customers'
activities, monitor interested products, and the browsing history of
your lost customers' in order to send them the relevant products with
discount prices.
2. Understand Online Customers' Needs
In
this highly competitive business environment, it is imperative for
businesses to have a full-blown picture of its customers. Use CRM system
to automatically track and monitor your web customers' current needs,
interests, tastes, preferences, age, income, demographics, past
communications, buying histories, etc. The system then records all the
customers' analysis in the centralized CRM database. This analysis along
with up-to-date records on each customer will help the marketing,
customer support, and sales team to improve their productivity as well
as boost their efficiency. Additionally, tracking your customers' online
social media activities will enable you to take note on your current
customers' needs and buying preferences.
3. Boosts Positive Customer Experiences
CRM
is an invaluable tool for online retail stores to keep track of their
lost customers, detect and prevent the fraudulent transactions, and
provide an easy checkout process. It will help you by providing the
right information to your online buyers. For instance, if one of your
online customers has asked you the question, "Where is my current order
status?"
Then, you can use CRM system to provide your customer
with an immediate response. In CRM software, you can track the intuitive
order status as well as the comprehensive history lookup of your
customers'. The data obtained from your CRM system will help you in
providing accurate status information, which can "wow" your customers
and foster an overall positive customer experience.
An e-commerce
CRM system is helpful for businesses by facilitating every-day tasks,
increasing visibility into the selling process, establishing more
personalized shopping experiences, and driving a higher number of sales.
Effectively utilize the solutions of the cloud-based CRM system to
generate the maximum profits for your online retail store.
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Monday, June 22, 2020
Much Ado About Rendang
It is interesting to see how a plate of nasi lemak rendang changes
the fate of a person. From what supposed to be seen as a failure,
Malaysians, Singaporeans & Indonesians are looking up at Master Chef
UK contestant, Zaleha Kadir. Of course, there is a lot to learn from
this rendang episode.
From the beginning we had seen how Zaleha Kadir had put her love for the country by choosing nasi lemak as the dish that she would prepare for herself, as how the theme of the week was given. The choice was great as in Malaysia, no one is Malaysian enough if they said they have never eaten nasi lemak. Yes, some may not eat it, but to say never, is a great denial.
It's a dish eaten by this country, Malaysia, whose citizens consists more than easily 100 ethnicity, some of which are actually nameless. Take Harith Iskander for example,whose mom was an English and dad was a Malay and married to a Chindian (oh! If you are Malaysian enough, you know this term. Wink!) wife and what do we call their children? Simply there is no check box to tick but to your surprise, these not-sure-what-ethnicity-Malaysians-they-are had tried nasi lemak at least once in their life time. Hence, bravo Zaleha Kadir. It is worth calling you a Malaysia representative because you really were.
What actually made the head-turner was the rendang and not the elimination. That was a priceless effect from a failure. Imagine if Zaleha Kadir decides to take this elimination as a starting point to prove to the world that chicken rendang needs no crispy chicken skin by selling nasi lemak rendang in the UK or even any parts of the world. Will she succeed? Most probably, YES!
Here are a few possibilities and lessons for business that we can look into this rendang story.
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From the beginning we had seen how Zaleha Kadir had put her love for the country by choosing nasi lemak as the dish that she would prepare for herself, as how the theme of the week was given. The choice was great as in Malaysia, no one is Malaysian enough if they said they have never eaten nasi lemak. Yes, some may not eat it, but to say never, is a great denial.
It's a dish eaten by this country, Malaysia, whose citizens consists more than easily 100 ethnicity, some of which are actually nameless. Take Harith Iskander for example,whose mom was an English and dad was a Malay and married to a Chindian (oh! If you are Malaysian enough, you know this term. Wink!) wife and what do we call their children? Simply there is no check box to tick but to your surprise, these not-sure-what-ethnicity-Malaysians-they-are had tried nasi lemak at least once in their life time. Hence, bravo Zaleha Kadir. It is worth calling you a Malaysia representative because you really were.
What actually made the head-turner was the rendang and not the elimination. That was a priceless effect from a failure. Imagine if Zaleha Kadir decides to take this elimination as a starting point to prove to the world that chicken rendang needs no crispy chicken skin by selling nasi lemak rendang in the UK or even any parts of the world. Will she succeed? Most probably, YES!
Here are a few possibilities and lessons for business that we can look into this rendang story.
- To be in a masterchef competition, you must be an expert at what you are doing, or at least, claim to be good at. In this case, Zaleha Kadir definitely makes the cut.
- Based on her presentation and plating and judges' comments, I am nearly not guilty to say that the recipe was on point. Everything we need to complement a plate of nasi lemak was there - including the mouth-watering rendang. So again, this is a winning point and a strong support to which supposed to be a failed dish should Zaleha Kadir takes it to the streets of the UK to try what she actually had cooked on the day of her elimination.
- She needs not much marketing or publicity to launch the Malaysian delicacy. By now, both Zaleha Kadir and her eliminated nasi lemak rendang are overnight superstars. Each of them speaks volume for themselves.
- Nasi Lemak is so local to Malaysians, Singaporeans & Indonesians. Now, count how many population these countries have and how many citizens of these countries are actually in the UK. Need I say nasi lemak is a strange food abroad? Not really, at least not to Malaysians in the UK.
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Impact of Smart Technology on Data Entry Processes
With
evolving smart technologies, the entire process of rendering data entry
services has become way easier. Smart technologies are now helping
businesses strategically and economically by generating data from every
possible source including mobile phones, industrial equipment, smart
accessories and personal computers.
Data entry services are considered to be "smart" on their responsiveness with respect to the incoming data. Businesses are looking for effective ways to manage data for obtaining better value and supporting their ultimate objectives.
Smart technologies tend to engage people and various smart devices with the related business, for better processing and collection of data from designated sources. For supporting and coping with the current evolution of such technologies, processes are being constantly renewed.
There are various smart applications that enhance data analytics processes and make them even better. These include Cloud Computing, Internet of Things, Smart Data and Machine Learning.
Need of Smart Technology
Data entry services, when offered with smart technologies provide real-time data processing, thus improving business's economic growth and providing a business-friendly option with efficient data management.
When looking for a suitable smart app for your business, you should always consult a data entry outsourcing company.
Nowadays, businesses are striving for more innovative strategies while incorporating these smart apps.
Smart technologies assist in collecting and assembling data through:
For better use of these technologies, data entry services and methodologies are continuously being reshaped and revised, allowing organizations to take competitive advantage, along with enhancing cost-efficiency and security of business operations.Smart technologies include Artificial Intelligence, Machine Learning, Internet of Things have now replaced manual processes that are more time-consuming, providing lesser room for human errors.
Let's talk about a few of these technologies:
Smart technologies are drastically casting a positive impact over data entry services and rendering a friendlier approach, providing benefits in the following ways:
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Data entry services are considered to be "smart" on their responsiveness with respect to the incoming data. Businesses are looking for effective ways to manage data for obtaining better value and supporting their ultimate objectives.
Smart technologies tend to engage people and various smart devices with the related business, for better processing and collection of data from designated sources. For supporting and coping with the current evolution of such technologies, processes are being constantly renewed.
There are various smart applications that enhance data analytics processes and make them even better. These include Cloud Computing, Internet of Things, Smart Data and Machine Learning.
Need of Smart Technology
Data entry services, when offered with smart technologies provide real-time data processing, thus improving business's economic growth and providing a business-friendly option with efficient data management.
When looking for a suitable smart app for your business, you should always consult a data entry outsourcing company.
Nowadays, businesses are striving for more innovative strategies while incorporating these smart apps.
- It eradicates the need of paper documents.
- It provides innovation with a customer-centered approach.
- These technologies are all industry-oriented, providing accurate results
- These are scalable and easy-to-adopt.
- They work even better with unorganized data volumes.
Smart technologies assist in collecting and assembling data through:
- Intelligent Capture replacing template-based data extraction with an efficient capturing module and natural language understanding.
- Mobile Data Entry for collecting data on various mobile devices, enabling smart data entry services.
- Robotic Process Automation (RPA) providing the latest smart recognition technology for improved data processing.
For better use of these technologies, data entry services and methodologies are continuously being reshaped and revised, allowing organizations to take competitive advantage, along with enhancing cost-efficiency and security of business operations.Smart technologies include Artificial Intelligence, Machine Learning, Internet of Things have now replaced manual processes that are more time-consuming, providing lesser room for human errors.
Let's talk about a few of these technologies:
- Artificial Intelligence and Machine Learning are more responsive and secure when it comes to managing any repetitive task, recognizing various patterns and enhancing the accuracy level.
- For expanding number of data sources and creating a connection between people, internet, devices and businesses, IOT (Internet of Things) is used extensively these days.
- From cloud computing services based on data entry services, businesses can derive benefit and manage the complexity of their data infrastructure.
Smart technologies are drastically casting a positive impact over data entry services and rendering a friendlier approach, providing benefits in the following ways:
- Better and more composed process, leading to reduction of human errors.
- It has become faster and more efficient with easy management of data in bulk and from different sources like paper forms, scanned images and much more.
- Streamlining the business operations and changing the perception of businesses to deal with data management projects.
- Increasing the potential to scale data entry processes and utilize innovative techniques.
- Enhancing the ability of businesses to manage remote projects more effectively and receive client data irrespective of network availability.
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Tuesday, June 16, 2020
What Is A Website Content Strategy? How To Develop It?
A
digital marketing plan is incomplete without incorporating content in
it. It shares a common podium with interface design, user experience,
SEO, web marketing, content development, and public relations. It
basically focuses on the creation, planning, governance, and delivery of
content, which not only comprises the words on the web pages but also
the usage of multimedia and images. It will help in enhancing the user
experience of your website.
Keys To Consider Before Developing The Content Strategy
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Keys To Consider Before Developing The Content Strategy
- A complete knowledge of the website
- Content should be written for the audience to ease their web experience
- It should be plagiarism free and unique
- Channel awareness is essential
- Effective management of publication and creation
- Generate New Leads: Content Marketing helps your business in planning and preparing the reliable and cost-friendly references of the website traffic, which result in generating leads for your venture.
- Enhance Brand Awareness: The staunch source of leads and traffic from your unique content will offer you a dynamic flexibility to experiment with marketing strategies to fetch more revenue in the form of distributed content, sponsored content, and social media advertising. It will help you to attract your targeted audience and increase the brand awareness.
- Set Your Goal: You should have a brief idea about creating a content marketing plan, to never miss out at any point. It will help you to determine the best marketing strategy for your business.
- Know Your Targeted Audience: It is commendable for you to have deep knowledge about your targeted audience, as it will help you to develop more valuable and relevant content. Therefore, you should keep researching about the mood and demands of the users.
- Maintain A Content Management System: It is essential for you to maintain a congruous system for managing your content, as it will help you to govern all your content in just one place. CoSchedule and HubSpot are some options that offer you this facility.
- Generate Innovative Ideas: It is another step to build an evergreen content marketing plan. Writing something with unique and brainstorming ideas helps you to grab the attention of Google. You can utilize content building tools for developing new ideas such as Website Grader, Blog Topic Generator, BuzzSumo, and many more.
- Determine The Format Of Content: It is essential to define the format for which you have to write content, such as Blog posts, eBook, Infographics, Videos, Templates, and Podcasts.
https://luxcommunity.web.illinois.edu/forums/users/gebohend/
https://netplusadmdev0.internet2.edu/community/index.php?p=/discussion/19784/vuz-%D0%98nfo
https://sccollege.edu/Library/Lists/Library%20Building%20Survey%20PT%202/DispForm.aspx?ID=135412
https://inet.katz.pitt.edu/studentnet/mba/Lists/casediscussion/DispForm.aspx?ID=972
https://sharepublic.trincoll.edu/SiteDirectory/gmtestblog/Lists/Training%20Request%20Form/DispForm.aspx?ID=3153
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How To Save A Business Time And Money
If
you're an entrepreneur, you wear many hats, at least when your starting
out. You're the CEO, CFO and COO, along with the salesman, head of
shipping and delivery and the marketing and advertising person.
Everything that must be done, you're the one to do it.
And, combined with only so many working hours in a day, it's easy to see why it can be difficult to make any progress with your online business once you reach a certain point.
Once you have set up a business, you need to consider ways you can help it to grow. One of the ways to save a business time and money so it can develop is to put the necessary systems in place to help it run more efficiently.
Dealing with Emails
This might not be such a big problem at first, but as your online business grows, you'll get a lot of people emailing and messaging to ask you questions about your products or services.
Rather than spending a couple of hours every day responding to these and building good relationships with your followers, you can pass the task on to somebody else to complete. Neglecting the messages is never a good solution, since it could give your business a bad reputation.
Website Updates
Starting your own website might not seem very time-consuming at first, but if you're successful and you start to get lots of visitors, you will need to regularly update your website in order to maintain your popularity and keep your followers happy.
Outsourcing allows you to free up your time for important tasks that demand your full attention. Also, it makes it possible for you to get people who are more skilled and knowledgeable than you to complete tasks that take you too long to complete.
Updating Your Social Media Accounts
This is another thing that entrepreneurs should be very involved in, but it can be extremely time-consuming to do all by yourself. As well as making new posts, you need to interact with your followers and let people know about any news or fresh content on your website.
The good news is that it doesn't all need to be done by you! Social scheduling software means you can schedule posts in advance, and virtual assistants can take care of interaction.
Proof Reading
Stop stressing about making small errors in your articles, blog posts and website updates. Seek the services of somebody to proof read everything for you before it's published.
This mean you can still publish content even if writing isn't one of your strong points, and you can save lots of time on checking your spelling and grammar and being g about if you've structured your sentences properly.
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https://dl.cdu.edu.ua/user/profile.php?id=12990
And, combined with only so many working hours in a day, it's easy to see why it can be difficult to make any progress with your online business once you reach a certain point.
Once you have set up a business, you need to consider ways you can help it to grow. One of the ways to save a business time and money so it can develop is to put the necessary systems in place to help it run more efficiently.
Dealing with Emails
This might not be such a big problem at first, but as your online business grows, you'll get a lot of people emailing and messaging to ask you questions about your products or services.
Rather than spending a couple of hours every day responding to these and building good relationships with your followers, you can pass the task on to somebody else to complete. Neglecting the messages is never a good solution, since it could give your business a bad reputation.
Website Updates
Starting your own website might not seem very time-consuming at first, but if you're successful and you start to get lots of visitors, you will need to regularly update your website in order to maintain your popularity and keep your followers happy.
Outsourcing allows you to free up your time for important tasks that demand your full attention. Also, it makes it possible for you to get people who are more skilled and knowledgeable than you to complete tasks that take you too long to complete.
Updating Your Social Media Accounts
This is another thing that entrepreneurs should be very involved in, but it can be extremely time-consuming to do all by yourself. As well as making new posts, you need to interact with your followers and let people know about any news or fresh content on your website.
The good news is that it doesn't all need to be done by you! Social scheduling software means you can schedule posts in advance, and virtual assistants can take care of interaction.
Proof Reading
Stop stressing about making small errors in your articles, blog posts and website updates. Seek the services of somebody to proof read everything for you before it's published.
This mean you can still publish content even if writing isn't one of your strong points, and you can save lots of time on checking your spelling and grammar and being g about if you've structured your sentences properly.
http://astana.emer.gov.kz/ru/forum/7---/10.html
https://social.saratov.gov.ru/deti_ozdorovlenie_zanjatost/forum/index.php?PAGE_NAME=profile_view&UID=133361
http://wiki.soippo.edu.ua/index.php?title=%D0%9A%D0%BE%D1%80%D0%B8%D1%81%D1%82%D1%83%D0%B2%D0%B0%D1%87:Gebohend
http://imfl.sci.pfu.edu.ru/forum/index.php?action=profile;area=summary;u=901747
https://portal.edu-bko.gov.kz/?page_id=97&view=topic&id=48#postid-59
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http://pm.nuos.edu.ua/communications/forum/user/3642/
https://www.wiki.npu.edu.ua/index.php?title=%D0%9A%D0%BE%D1%80%D0%B8%D1%81%D1%82%D1%83%D0%B2%D0%B0%D1%87:Gebohend
https://dl.cdu.edu.ua/user/profile.php?id=12990
Benefits Of The B2B Online Platforms
B2B
trade and business is the deal between two businesses for acquiring of
raw materials or supplying partnerships with one another. This type of
platform needs a mutual understanding along with a contract where either
both the parties exert influence on each other or not necessarily do
that. This decision is taken in order to lead the market and take over
the market share.
As the focus started shifting from the offline works to the online operations, the need to build online B2B buyer seller marketplace and online product directory became coming in vogue. More and more number of businesses wanted to grow by leaps and bounds as the cost was less and revenue was more.
Many people have the problem in understanding what a product directory is! To make them understand the concept of product directory, this article makes an effort. It is a resource available to the businesses to find vendors having creditworthiness in the market. It allows you to get in touch with liquidators, manufacturers and many other key management personnel. There are experts who help you in taking the business off the ground.
Going online and doing your business and market promotion is a very feasible option for the owners of the company. They reap the benefits by minimizing the costs and maximizing the arena of customers covered. Previously, the only businesses they were in touch with are the local ones or the national ones. But now the gambit has increased and brands from around the world can be made partners in trade.
Some of the platforms which exhibit the A level B2B online platforms are the big selling giants. It is the evolution phase which changed the way people buy things, the way the sellers sell and the way businesses collaborate. The competition has also increased. The benefits of these online B2B portals are:
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http://www.kzntreasury.gov.za/Lists/FRAUD%20RISK%20ASSESSMENT%20QUESTIONNAIRE/DispForm.aspx?ID=2319
http://www.hio.gov.eg/Lists/DailyVisitors/DispForm.aspx?ID=4554
https://www2.anm.gov.my/Lists/Soal%20Selidik%20Perakaunan%20Akruan/DispForm.aspx?ID=4083
http://disperindag.depok.go.id/forum/index.php?threads/%D0%9F%D0%BE%D1%80%D1%82%D0%B0%D0%BB-%D0%B4%D0%BE%D0%BA%D1%83%D0%BC%D0%B5%D0%BD%D1%82%D0%BE%D0%B2-%D0%92%D0%A3%D0%97-%D0%98%D0%9D%D0%A4%D0%9E.11784/
http://transition.doe.louisiana.gov/Lists/Parental%20Discussions/DispForm.aspx?ID=3744
http://ogp.pr.gov/lists/prueba%20survey/DispForm.aspx?ID=790
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https://www.ecda.gov.sg/growatbeanstalk/Lists/Rate%20This%20Website/DispForm.aspx?ID=1974
https://www.gov.bn/Lists/eDarussalam%20Survey/DispForm.aspx?ID=46892
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http://gisdata.scag.ca.gov/Lists/AccessRequests/DispForm.aspx?ID=7440
As the focus started shifting from the offline works to the online operations, the need to build online B2B buyer seller marketplace and online product directory became coming in vogue. More and more number of businesses wanted to grow by leaps and bounds as the cost was less and revenue was more.
Many people have the problem in understanding what a product directory is! To make them understand the concept of product directory, this article makes an effort. It is a resource available to the businesses to find vendors having creditworthiness in the market. It allows you to get in touch with liquidators, manufacturers and many other key management personnel. There are experts who help you in taking the business off the ground.
Going online and doing your business and market promotion is a very feasible option for the owners of the company. They reap the benefits by minimizing the costs and maximizing the arena of customers covered. Previously, the only businesses they were in touch with are the local ones or the national ones. But now the gambit has increased and brands from around the world can be made partners in trade.
Some of the platforms which exhibit the A level B2B online platforms are the big selling giants. It is the evolution phase which changed the way people buy things, the way the sellers sell and the way businesses collaborate. The competition has also increased. The benefits of these online B2B portals are:
- Communication is speedy and secured.
- The data is integrated into the systems of the computer. Now the mishaps and continuous updation is not a problem. The whole transaction gets recorded through the MIS systems or the software developed for the purpose.
- Increase in demand with increase in quality and growth of competition in the market.
- The hassle is an eliminated element. The businesses do not need the long travelling for the conduct of meetings. The online interface saves the time, cost and efforts of the businesses and focus upon the main work.
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Monday, June 8, 2020
Sell or Exchange Your Old Stuff With a New One - Here's How
Having
a lot of clutter at your home? Why not clear out everything that is of
no use and is just taking space in your closet? Be it a clothing, a mug,
books, cars or manual labour, people are trading everything online.
Swapping is a part of our day to day lives and this is in the natural
behaviour of every human, traditionally with the friends and family
offline. Similarly, the same thing is now accessible online with the
help of a number of online barter sites.
Bartering is one of the oldest ways of trading when people used to exchange or swap their goods and services to get something for them. Earlier DVDs and CDs tended to be the prime candidates for this hoarding but the good news is that there are a handful of ways to swap unwanted and old goods these days. The same thing of swapping old stuff was always possible via channels of print media or trade-in deals in shops, but with the advent of internet marketing, swapping items online has driven an all-new sphere in this area.
Are you one of those who are new to this way of selling old and unwanted stuff? Here's how you could get started:
Bartering is one of the oldest ways of trading when people used to exchange or swap their goods and services to get something for them. Earlier DVDs and CDs tended to be the prime candidates for this hoarding but the good news is that there are a handful of ways to swap unwanted and old goods these days. The same thing of swapping old stuff was always possible via channels of print media or trade-in deals in shops, but with the advent of internet marketing, swapping items online has driven an all-new sphere in this area.
Are you one of those who are new to this way of selling old and unwanted stuff? Here's how you could get started:
- Be ruthless: The best time to have a big clear out is while moving or shifting your house. But why to wait for the right time to come when you have everything decided well in advance what to keep and what to get rid of out of your stuff. A large number of people have taken advantage of the digital services to get rid of old stuff in exchange for something new. This is a trend that is rapidly moving towards achieving pace in the coming time. There are probably some items that you'd like to hold on because you have sentimental value attached to that stuff. Wisely opt out for the stuff you want to sell and what you want to keep as the main motive of this act is to get rid of unwanted stuff as much as possible.
- Choose your own method: Once you have decided, what you want to sell out of old gear, mobile phones, antique stuff or other such stuff, you will have to work out how to go about a sale. There are few different sites that allow you do so. You can declutter your home and raise cash or the good of your use in return with the help of few websites that you can consider opting out as a medium and get to know the real value of your stuff before you quote the price yourself. Do some research before picking up the best avenue or website to proceed with swapping stuff either for money or for goods and services.
- Set a target: If you wish to declutter your closet against money, it is better to set targets you want to reach by selling your stuff. Ideally, bartering and swapping stuff involves the exchange of goods and services for goods and services. While there is a lot of swapping websites that allow you to exchange your old stuff both for money or for stuff you like.
You'll probably be surprised by knowing the amount your old and antique stuff can raise for you. To swap items online either for money or for goods or services of your choice, make sure you research the top sites offering bartering facilities.
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Mastering the Art of Responding to Different Types of Customer Reviews
Customer
feedback is an inevitable aspect of online brand reputation management.
If you run a business online, you would definitely get reviews from
customers about your products and services.
It is important to note that customer reviews wouldn't always be in favour of your business. At some point, almost every retailer would receive negative feedback.
The good news is both positive and negative reviews serve as opportunities to improve your brand reputation and strengthen the sense of business integrity and credibility.
To help you leverage those opportunities to the fullest, we have put together common types of reviews retailers can expect to receive and how you should deal with them.
TYPE 1: "YOU ARE AWESOME"
This is the category of reviews that come from customers who are actually your fans. They love your products and services and keep coming back for more while leaving positive reviews on your website.
So here, you don't need to do anything except feeling good about yourself and basking in the glory of positive customer vibes around your brand, right?
Wrong.
If utilised mindfully, positive reviews can help you further enhance your reputation and attract more prospects and drive conversions.
How to respond;
This is where you (the seller) messed up. You shipped the wrong item or the wrong size. Maybe, the item got damaged on the transit. The product got delivered late.
Slip-ups like these can happen when you are selling online and there's nothing wrong in it. What's wrong is not taking responsibility of your mistakes and not responding to such reviews and addressing the issue, which frustrates the customer even more.
How to respond:
These are illegitimate reviews that crop up with the sole objective of attacking your business reputation. Fake, dishonest reviews may come from unethical competitors, disgruntled customers or from individuals having personal grudges against the business owner or anyone at the company.
How to respond:
Whatever the source of review or underlying reason, a negative review is going to do the damage it is supposed to, anyway. Instead of sitting back and wondering why this just happened to you when you were only selling the best quality, take action to control your falling reputation.
Besides following the recommendations above, you can consider hiring a professional reputation management company to deal with customer reviews efficiently while maintaining a positive presence online.
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It is important to note that customer reviews wouldn't always be in favour of your business. At some point, almost every retailer would receive negative feedback.
The good news is both positive and negative reviews serve as opportunities to improve your brand reputation and strengthen the sense of business integrity and credibility.
To help you leverage those opportunities to the fullest, we have put together common types of reviews retailers can expect to receive and how you should deal with them.
TYPE 1: "YOU ARE AWESOME"
This is the category of reviews that come from customers who are actually your fans. They love your products and services and keep coming back for more while leaving positive reviews on your website.
So here, you don't need to do anything except feeling good about yourself and basking in the glory of positive customer vibes around your brand, right?
Wrong.
If utilised mindfully, positive reviews can help you further enhance your reputation and attract more prospects and drive conversions.
How to respond;
- Thank the customer. Respond to each and every review in a personalised way to show customers gratitude and let them know you care about their business.
- Mention your brand name in your reply. This will help your business rank higher in SERPs.
- Promote your products/services in the comment. Many of your prospects would be reading your responses to assess your accountability and responsibility. Give them a reason to try your offerings by stating something interesting about the product or mentioning your upcoming range in response to your existing customer reviews.
This is where you (the seller) messed up. You shipped the wrong item or the wrong size. Maybe, the item got damaged on the transit. The product got delivered late.
Slip-ups like these can happen when you are selling online and there's nothing wrong in it. What's wrong is not taking responsibility of your mistakes and not responding to such reviews and addressing the issue, which frustrates the customer even more.
How to respond:
- Admit it. You know it's you who messed up, so own up to your mistake and apologise. Sometimes, even a simple apology does most of the reputation repair work.
- Do not shift the blame on to others (the shipping company or the bad weather) even if technically it wasn't your fault. This will make you look even more irresponsible and will hurt your business accountability and integrity.
- Emphasise that this isn't usual. Your prospects must be reading those not-so-good reviews. So, do let the concerned customer and potential customers know in your reply that this isn't how things generally work in your business.
- Offer a quick fix. Address the issue promptly and offer a favourable solution to let the customer know that you care.
These are illegitimate reviews that crop up with the sole objective of attacking your business reputation. Fake, dishonest reviews may come from unethical competitors, disgruntled customers or from individuals having personal grudges against the business owner or anyone at the company.
How to respond:
- Do not delete the comment or review. This will make it look like you are concealing something while making people more suspicious of your business and offerings.
- Submit a removal request. Provide the review platform the evidence to prove that the review is not genuine and legitimate in order to have it deleted safely by the platform itself.
Whatever the source of review or underlying reason, a negative review is going to do the damage it is supposed to, anyway. Instead of sitting back and wondering why this just happened to you when you were only selling the best quality, take action to control your falling reputation.
Besides following the recommendations above, you can consider hiring a professional reputation management company to deal with customer reviews efficiently while maintaining a positive presence online.
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10 Tell-Tale Signs Of A Quality Website
Websites
are launched by a gazillion website development companies every second.
However, you visit only those that appeal to you functionally and
aesthetically. Now, this preference is a function of several parameters,
of which 10 are listed below.
1. The website resonates with you - the target audience
A quality website speaks to you in your language. The most successful websites stay away from corporate gobbledygook, and eliminate the fluff like it was plague.
2. It communicates a compelling value proposition
When you arrive on a website, its homepage should compel you to stick around. It's the best place that a business can make an impression on you with its value proposition so that you don't ditch it for its competitor's website. All web design companies should take note of this.
3. Optimised for mobile devices
User centered design is not just a buzzword. It is meant to be practiced. And if you are someone from a web application development agency reading this article, make it a point to constantly remind your team members from here on that almost every Internet user accesses the web from a mobile phone. (there are currently close to 730 million mobile phone users). Moreover, there shouldn't be 'flashy' objects like flash banners, animations, pop-ups or overly complicated elements that obtrude browsing. Less or no dependency on flash objects is a sign of good design thinking.
4. It has clearly defined calls-to-action
The purpose of each page in a website is to get you to navigate through the website and move you further down the funnel. The most usable websites use primary and secondary calls-to-action to direct you to the next logical step. CTAs tell you what to do next so that you don't get overwhelmed or lost. Which is why writers in UX/UI agencies spend time in crafting the most effective CTAs.
5. Answers 'Who I am', 'What I do', 'What can you (the visitor) do here'
A well-known brand or company can get away with not having to describe who it is and what it does. This is solid branding identification. But the reality is that most businesses need to answer these questions so that visitors know that they are in the right place. In his book, Don't Make Me Think, author Steve Krugg clearly states that if visitors can't identify what a business does within seconds, they won't stick around long.
6. Comes with a clear identity
Pay close attention the next time you're surfing the Internet. Watch for sites with logos or titles that are obscure, or a design so cluttered with ads and banners that the pertinent information gets lost. A good website always keeps its identity visible. And it's also brief and concise with its text.
7. Has good navigation
What is GPS to mobile phones, navigation is to a website. Just as homes are easier to find with a good map, web content is easier to find with good navigation. If a website doesn't have it, its competition likely will.
8. Hosts only good content
Good not only means interesting, but also accurate, fresh and well-communicated. Remember, you like everyone else have a short attention span. Hence, a quality website will keep its content clear and succinct, use proper grammar, spell words correctly, will be accurate, relevant, and up-to-date. A good website will also have an up-to-date blog and social media handles - a good go to market strategy.
9. Is secure
A robust website will urge you to use strong passwords for your accounts. Also, if the site is built on a platform like WordPress or Magento, timely updates will help it function better. These periodic updates often address security issues found by other users and developers.
10. It has testimonials
A sincere website will always establish its credibility with the help of testimonials. In today's social world, shoppers increasingly rely on the feedback of others, even if they've never met them. Testimonials from a client or customer feel more genuine than sales copy written by the website owner.
1. The website resonates with you - the target audience
A quality website speaks to you in your language. The most successful websites stay away from corporate gobbledygook, and eliminate the fluff like it was plague.
2. It communicates a compelling value proposition
When you arrive on a website, its homepage should compel you to stick around. It's the best place that a business can make an impression on you with its value proposition so that you don't ditch it for its competitor's website. All web design companies should take note of this.
3. Optimised for mobile devices
User centered design is not just a buzzword. It is meant to be practiced. And if you are someone from a web application development agency reading this article, make it a point to constantly remind your team members from here on that almost every Internet user accesses the web from a mobile phone. (there are currently close to 730 million mobile phone users). Moreover, there shouldn't be 'flashy' objects like flash banners, animations, pop-ups or overly complicated elements that obtrude browsing. Less or no dependency on flash objects is a sign of good design thinking.
4. It has clearly defined calls-to-action
The purpose of each page in a website is to get you to navigate through the website and move you further down the funnel. The most usable websites use primary and secondary calls-to-action to direct you to the next logical step. CTAs tell you what to do next so that you don't get overwhelmed or lost. Which is why writers in UX/UI agencies spend time in crafting the most effective CTAs.
5. Answers 'Who I am', 'What I do', 'What can you (the visitor) do here'
A well-known brand or company can get away with not having to describe who it is and what it does. This is solid branding identification. But the reality is that most businesses need to answer these questions so that visitors know that they are in the right place. In his book, Don't Make Me Think, author Steve Krugg clearly states that if visitors can't identify what a business does within seconds, they won't stick around long.
6. Comes with a clear identity
Pay close attention the next time you're surfing the Internet. Watch for sites with logos or titles that are obscure, or a design so cluttered with ads and banners that the pertinent information gets lost. A good website always keeps its identity visible. And it's also brief and concise with its text.
7. Has good navigation
What is GPS to mobile phones, navigation is to a website. Just as homes are easier to find with a good map, web content is easier to find with good navigation. If a website doesn't have it, its competition likely will.
8. Hosts only good content
Good not only means interesting, but also accurate, fresh and well-communicated. Remember, you like everyone else have a short attention span. Hence, a quality website will keep its content clear and succinct, use proper grammar, spell words correctly, will be accurate, relevant, and up-to-date. A good website will also have an up-to-date blog and social media handles - a good go to market strategy.
9. Is secure
A robust website will urge you to use strong passwords for your accounts. Also, if the site is built on a platform like WordPress or Magento, timely updates will help it function better. These periodic updates often address security issues found by other users and developers.
10. It has testimonials
A sincere website will always establish its credibility with the help of testimonials. In today's social world, shoppers increasingly rely on the feedback of others, even if they've never met them. Testimonials from a client or customer feel more genuine than sales copy written by the website owner.
Website development is the most important and the best way to
uplift your business on Google thereby creating awareness among your
target audiences. Therefore you need not look further dy is there for
uplifting your business.
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Make Money Online With Your Own Internet Business
The Make Money Farce
You have seen them and probably received thousands of them since you have begun internet marketing. They come out the wood works, don't they? Opportunities promising that you too can make money online with little to no effort. You then invest your money into the opportunity only to find out there aren't any pies in the sky... only the cold hard reality that you just spent some of your rent money on someone's new car.
Yes, this is the reality many internet marketers face. I have been there. I started in this business with my father and let me tell you... we have seen every scam under the sun. Why? Because we were those people who had a dream and wanted to help other people through success only to find out there ain't no free lunch in business. The cold hard truth is that "business is business". Period. There are a million work from home opportunities contrived each year. There are many more gullible individuals who buy into the dream. In the end, they are left like me and my dad... a few thousand dollars shorter.
But, It's Online And It Has To Be TRUE
Here is a revelation. People who scam lie. They don't just lie a little, its more like lie a lot. They want you to trust them, and to believe their story. But when it comes to delivering... well. You know. You've been there a thousand and one times. You've spent your money on the magic potions of the internet only to realize that you are out of money and now have a rash (the legendary rash of discouragement).
I'm not here to sell you a pie in the sky. I am here to be your jolt of reality. Sleeper, it's time to wake up! The internet is not some new invention that defies the laws of business. It is business on steroids. Imagine the business rules you know and then multiply them by the sheer volume of variables now introduced by the online component. The internet can allow you to become very wealthy or very broke.
So... Can I Make Money Online Or Not?!
You can young Jedi. I know some of the things I've said may be a little cheeky but I am serious. There is no money like "internet business" online money. The thing is you have to see it for what it is. Your internet business is just that... a business. Do not enter the online business field with any other mindset than "I am going to run MY business".
There is nothing more rewarding and satisfying professionally then running your own business. And if ran right, your internet business can feed you and your family. You may be looking for quick ways to make money. Once you setup your business depending upon the model you use the money can come quick. It all comes down to you and your imagination. Add hustle, grind, and grit and you got something.
You have seen them and probably received thousands of them since you have begun internet marketing. They come out the wood works, don't they? Opportunities promising that you too can make money online with little to no effort. You then invest your money into the opportunity only to find out there aren't any pies in the sky... only the cold hard reality that you just spent some of your rent money on someone's new car.
Yes, this is the reality many internet marketers face. I have been there. I started in this business with my father and let me tell you... we have seen every scam under the sun. Why? Because we were those people who had a dream and wanted to help other people through success only to find out there ain't no free lunch in business. The cold hard truth is that "business is business". Period. There are a million work from home opportunities contrived each year. There are many more gullible individuals who buy into the dream. In the end, they are left like me and my dad... a few thousand dollars shorter.
But, It's Online And It Has To Be TRUE
Here is a revelation. People who scam lie. They don't just lie a little, its more like lie a lot. They want you to trust them, and to believe their story. But when it comes to delivering... well. You know. You've been there a thousand and one times. You've spent your money on the magic potions of the internet only to realize that you are out of money and now have a rash (the legendary rash of discouragement).
I'm not here to sell you a pie in the sky. I am here to be your jolt of reality. Sleeper, it's time to wake up! The internet is not some new invention that defies the laws of business. It is business on steroids. Imagine the business rules you know and then multiply them by the sheer volume of variables now introduced by the online component. The internet can allow you to become very wealthy or very broke.
So... Can I Make Money Online Or Not?!
You can young Jedi. I know some of the things I've said may be a little cheeky but I am serious. There is no money like "internet business" online money. The thing is you have to see it for what it is. Your internet business is just that... a business. Do not enter the online business field with any other mindset than "I am going to run MY business".
There is nothing more rewarding and satisfying professionally then running your own business. And if ran right, your internet business can feed you and your family. You may be looking for quick ways to make money. Once you setup your business depending upon the model you use the money can come quick. It all comes down to you and your imagination. Add hustle, grind, and grit and you got something.
Nowhere to start? If you would like to skip the line click here
for the proven method [http://www.internetbusinessquickstartguide.com/]
to get your internet business up and running quickly (which means more
money).
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