Who
else would love to build a hyper profitable authority site? Have you
considered building a web directory, but aren't 100% sure where to
start? Do you wonder or worry about how much time it's going to take to
launch a successful, profitable web directory? Or maybe you are sick and
tired of jumping from thing to thing, project to project and idea to
idea, and want a viable, valuable, enduring and evergreen business model
to begin to build today?
The truth is, a web directory is a great
idea for both beginning and advanced online marketers alike. You can
literally build a hyper local "Yelp" like site for under a few hundred
dollars. You can also target a niche, market or industry that you have a
lot of passion or resonance for, meaning you can establish yourself as a
thought leader or authority in your niche by dint of building something
that has real value, and brand recognition in your target market. (even
if you have no name recognition today)
Let's look at 3 super
simple ideas that have been super powerful for my own authority site
business, and can really radically ramp up the effectiveness of yours as
well.
1 - Name your directory appropriately. What is the ideal
identity that your audience would love to believe they embody? Do they
see themselves as radicals, rebels and revolutionaries? Or do they see
themselves as helpers, healers and heroes? Do they think of themselves
as the "best of... ", "famous" or well known, or are they striving to be
thought of in those terms? This can be an amazingly easy way to CHEAT
yourself into getting people to sign up for your site, simply because
they like the sound of what your community represents, and want to be
part of it by that fact alone.
2 - Use social media embeds to grow
your site. When you first start any directory, the truth is, you'll
need to "seed" your site with content. (this is true of ANY authority
style site) Social media embeds will make this super easy. Just paste
the Twitter/Instagram or Facebook updates your seeded members are
posting on social media, and their own profile pages will look awesome,
attractive and emblematic of what they want to represent to the world as
well. This saves you from having to write "about" the people you are
seeding the site with, something that is a time suck and not a ton of
fun either.
3 - Do interviews! Everyone wants to feel important,
and there is a huge difference between being asked to submit a profile
to ABC site, vs being asked to participate in an interview. Another
quick pro tip? Make the interviews REALLY pretty. You can use
professional grade formatting tools that embellish the interview and add
delicious details to the appearance of the interview as well. You can
then offer this as a PDF on your site for download, and send a copy to
your interviewee as well.
Do you think they are going to want to
shout out to the world that they've been interviewed on a brand new
authority site? Of course they will! And you'll benefit from the hoards
of free traffic you'll get when you do this consistently in your first
month or two - no question about it! (don't forget to stamp your PDF's
with your URL, and an invite for others to submit their profiles as
well)
http://tracnghiem.thanhdoan.cantho.gov.vn/blog/index.php?userid=14038
http://czwlwz.chaozhou.gov.cn/JForum/user/profile/218988.page
http://torgi.gov.ru/forum/user/profile/472533.page
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http://tnmt.haiduong.gov.vn/index.php?nre_hd=Forums&go=profile&mode=viewprofile&u=9135
http://chalmers.in.gov/discuss/?vasthtmlaction=profile&id=12325
http://wwdcforum.wyo.gov/forum/viewprofile.aspx?UserID=75400
https://forums.huduser.gov/member.php?action=profile&uid=64773
http://tyachiv-rda.gov.ua/user/adnyharg/
http://dozvil.dnop.gov.ua/user/adnyharg/
https://community.fema.gov/a0bt0000000ObdI
http://thuvienso.khcnbackan.gov.vn/UserProfile/tabid/61/userId/57234/language/en-US/Default.aspx
http://www.unionspringsal.gov/UserProfile/tabid/61/userId/87564/Default.aspx
http://www.kzndsr.gov.za/UserProfile/tabid/356/UserID/1683/Default.aspx
http://www.vec.go.th/UserProfile/tabid/57/UserId/21175/language/en-US/Default.aspx
http://www.sgrc.gov.tt/ActivityFeed/tabid/60/userId/975938/Default.aspx
http://sts.kzntl.gov.za/umhlabuyalingana/www/ActivityFeed/MyProfile/tabid/57/UserId/371150/Default.aspx
http://disperindag.depok.go.id/forum/index.php?threads/job-of-mine.6222/
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