It is
one thing to invest your time and energy trying to get leads to your
online services and products and another thing altogether to convert
those leads into customers. Getting a lead is like taking a cow to the
river but that does not guarantee you that the cow will have a drink. In
online marketing, the ability for you to get the cow to the river to
have a drink can be equated to you creating leads to your products and
services.
But how can you turn those leads into real buyers? One
of the best ways that you can use to get a higher conversion rate is
leveraging psychological triggers. This article seeks to share with you 4
of the most powerful marketing psychological triggers that you can
optimize so that your leads efforts can bear desired fruits.
Don't be left behind
None
of us wants to lag behind when it comes to benefitting from something
good. You need to optimize your landing pages and leads so that you can
convince your visitors that they are missing out on something that
others have tried and benefited from it. The fear of behind left behind
is still an integral part of human psychology, and it works if you use
it well. A limited offer, bonuses available for a certain time only or
pricing that is increasing soon is a great way to help with urgency.
Cheat pain and sign up for happiness
Humans
are naturally wired to avoid pain, and that is why they are always
seeking for ways to remove or reduce it from their lives at all cost.
Additionally, they are not trying to create a vacuum when they fight
pain; they desire to replace pain with happiness. It is, therefore,
important for you to tailor your landing pages in such a manner that
your visitors will know your products and services can eliminate or
alleviate their pain and bring happiness and joy into their lives.
Curiosity and novelty
All
humans are built with a natural desire to be a part of something new
and different from what they are used to. Tailor your solutions in a
manner that make them feel that they have landed new solution and
experience. Use terms such as "new,""improved," and "reloaded."
Massage their laziness
When
humans seek for products, they want solutions that will enable them to
spend lesser time and effort. The reason is that people are busy, and
many of them are naturally lazy hence they will gladly embrace anything
that does not disturb the equilibrium of their laziness.
http://tracnghiem.thanhdoan.cantho.gov.vn/blog/index.php?userid=14089
https://ippbm.gov.my/forum/index.php?action=profile;u=270
http://torgi.gov.ru/forum/user/profile/496219.page
http://nhsfdt.nanhai.gov.cn/?57155
http://tnmt.haiduong.gov.vn/index.php?nre_hd=Forums&go=profile&mode=viewprofile&u=9687
http://chalmers.in.gov/discuss/?vasthtmlaction=profile&id=12334
https://forums.huduser.gov/member.php?action=profile&uid=76666
http://tyachiv-rda.gov.ua/user/laamspar/
http://old.kam-pod.gov.ua/user/laamspar/
https://community.fema.gov/a0bt00000006WnS
https://publications.drdo.gov.in/ojs/index.php/djlit/comment/view/8788/0/1960
http://journals.napri.gov.ng/index.php/japr/comment/view/86/0/272
http://www.kzncomsafety.gov.za/UserProfile/tabid/255/userId/84799/Default.aspx
http://thuvienso.khcnbackan.gov.vn:9191/UserProfile/tabid/61/userId/57716/language/en-US/Default.aspx
http://www.kzndsr.gov.za/UserProfile/tabid/356/UserID/1735/Default.aspx
http://www.vec.go.th/UserProfile/tabid/57/UserId/21271/language/en-US/Default.aspx
http://sts.kzntl.gov.za/umhlabuyalingana/www/ActivityFeed/MyProfile/tabid/57/UserId/374506/Default.aspx
http://disperindag.depok.go.id/forum/index.php?threads/academichelp.7555/
No comments:
Post a Comment