Over 3
billion people are on the internet worldwide, searching for something:
the best answers, the best solution, guides, prices, etc.
You work
hard every day in front of your computer screen to get their attention.
You pay for ads and practice every SEO technique in the book. You spend
even more hours promoting your page on the social media. And at last
they begin to pay your website a visit.
But when they arrive and
see what you have to offer, they are filled with doubt and begin to
question your authority and expertise.
Believe it or not, more and more people will judge you based on what appears online about you.
Once
you are perceived as an expert online, your value rises instantly.
Google takes notice also and begins to honour you with high ranking for
your website and profile in their search results.
Your income will
also increase as your reputation increases. You will get more clients,
people will step over each other to be the first to grab your product
and services.
In the midst of the large number of online
professionals and sources of information, if you own a website or blog
and you seriously care about what impression your audience and potential
employers and clients might have about you online, you might want to
check out these strategies.
1. Put a spot light on your remarkable milestones and endorsements:
This
action automatically stamps a huge mark of endorsement and authenticity
on your brand. It dispels doubts instantly and assures them you are up
to the task as it regards online businesses and deals.
Just above the fold on his website, Timothy Sykes boldly declares how he turned $12,415 into $4,430,000 Trading Penny Stocks.
Also
when people can associate you with a third party name they can trust,
even in their dreams, most of the mental barriers stopping them from
trusting and accepting you crashes; for example, getting featured on CNN
or appearing on New York Times Bestsellers list.
On landing to his homepage, Ramit Sethi immediately tells you, " Get the best of my New York Times Best seller for free
If
these big names have endorsed your quality, achievement and expertise, a
stranger will have little resistance to trusting your ability to
deliver. But you must work hard in secret to get the attention of these
big brands.
2. Be extremely honest:
If you
don't live in a civilized and secure society like America, don't go
online like Pat Flynn, John Dumas and others to tell the world how much
gets credited into your bank account monthly. Such extreme show of
honesty could be your greatest undoing in such environment.
However,
as much as is possible, go the extra mile to show honesty in your
dealings. This might not be convenient sometimes, you might be scared
that sharing some negative experiences you are not so proud of will
lower your reputation. It will actually have the opposite effect. So be
honest both when the going is bad and when it is good.
3. Know a lot about a particular thing you are known for and share it free.
Timothy Sykes knows a lot about Trading Penny Stocks, Glen Allsopp knows so much about Viral Marketing. Pat Flynn is the crash test dummy of online businesses.
Know a lot and share the knowledge freely like Ramit Sethi does. He gives out over 90% of his premium course for free.
That's
a great way to give and since givers never lack, guess what you will
receive in return among other things... a recognition as an expert.
4. Get a niche and mine it deep like a gold mine.
Be known for something and stick with that identity.
Carter
for a particular need of a particular group of people and be so good at
solving it that once they think of that need you quickly come to mind.
Rank
high in the search engines for a particular keyword in a particular
location such that when people type those keywords in the search bar you
appear on the first page of Google's search results.
There is
always the temptation to spread your tentacles and offer more, but you
are more likely to have success in that if you have an already
established reputation than when you have none, and simply want to be so
many things to so many people (that doesn't equate to so much money).
5. Believe in yourself:
"I
am not good enough", "nobody will listen to me", "my idea sucks", are
all lies that build a wall between you and the life of your dreams.
Whatever you believe about yourself becomes true instantly. If you think
you can, you definitely can but if you think otherwise, then you are
sucked. People will notice such thoughts and respond accordingly.
Embrace
your fears and self-doubts and move on. That's how great men succeed
and become experts and authorities in their fields, including online
businesses.
6. Fake it until you make it
Emotions
are contagious. People respond to social cues. When you are happy,
confident and enthusiastic, these feelings rub off on people, to an
extent. They just pick up on your demeanor, and consciously or not,
adjust their own to be more similar. So by appearing confident and happy
like an expert, you are also conditioning other people to associate
those emotions with you.
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http://monrda.gov.ua/index.php/forum/dobro-pozhalovat/85609-euroki#57243
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