Are all good ideas taken?
That's a question I've often mistaken.
But when I focus and think
I solve idea problems in a blink
And good ideas in me awaken.
One
of the biggest challenges most people have is coming up with a good
idea. Whether it's for a business, product, an invention or just a way
to make a few extra bucks on the side. The main problem most people I
talk with give is all the good ideas seem taken already.
I found
that to be true for most people who expect good ideas to come to them.
Or they like waiting for a light bulb to go off or lightening to strike.
But there are specific steps or techniques anyone can use to help good
ideas come to you instead of you having to wait for them.
The Number One Mistake Most People Make Is...
I
admit trying to come up with a totally new idea caused me the most
frustration like it does most others. But I found a better, quicker, and
easier way is to simply work to improve on an idea. Because more money
is made off of idea improvements than original ideas.
In fact, people who try to create original ideas fail 10 times more often than people who focus on idea improvements.
There's Always Room for Improvement
Those
five words above should work to encourage and inspire you to focus on
idea improvements. Yes, whatever the product, service, or business you
see, focus on improvement.
No matter how saturated the market
appears at first glance, focus on improvement. Yes, improvements and
profits are waiting for you to discover. Just take the time and small
effort to follow the effective steps below.
3 Steps to Succeed When All Good Ideas Seem Taken
1. Add Something Extra
Thousands
of successful new products are created each year by simply adding a new
feature, twist or benefit. For example, cereals add more flavors, foods
add more health benefits, cars add more safety features, and homes add
more comforts and energy efficiency.
Service companies add more
conveniences, comforts and amenities to their customers. Thinking of
something extra you can add to an established product or service can pay
big rewards. The key is knowing the unfulfilled wants and needs of your
target market.
2. Take Something Negative Away
These days
people are more cautious and careful than ever before. You'll find more
people are willing to pay extra for not just what's in a product, but
what's not in it as well. For example, salt-free, sugar-free,
gluten-free, fat-free and the list goes on.
What negative can you
take away or reduce in a product, service or idea? This could give you
the foundation of a whole new market of customers.
3. Combine Two or More Ideas
If
you can combine one or more successful ingredients, features or ideas
you'd have a whole new product or service people could take notice of.
For
instance, millions of people consumed peanut butter and millions of
people consumed chocolate. So, an innovative candy company tried
combining those two popular ingredients and came up with one of the most
famous candy products in history, Reese's Peanut Butter Cup.
So
when you find yourself having a hard time coming up with an idea
product, or business try combining two or more successful product,
service or business ideas. It works!
Conclusion
These are
just a few of many ways to get creative ideas when all the good ideas
seem taken. Use them to spark your creative juices. You'll discover they
work... when you work them!
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